1. Scope
This Privacy Policy applies to the PhotoSure iOS app and this website. PhotoSure is provided by the developer identified on its App Store product page. In this policy, “PhotoSure,” “the app,” “we,” and “us” refer to the current published release of PhotoSure unless stated otherwise.
This policy does not govern Apple Photos, iCloud, the App Store, iOS Settings, or other services provided by Apple or third parties. Their own privacy policies apply when you use those services.
2. Privacy summary
The current release does not require an account, contains no advertising or third-party analytics SDKs, does not track activity across apps or websites, and does not upload your photos or videos to a PhotoSure server.
Photo and video indexing, duplicate detection, similarity analysis, quality checks, file-size measurement, and cleanup recommendations are performed on your iPhone. With Limited Photo Library access, PhotoSure can process only the items you select.
3. Permissions and purposes
Photo Library
PhotoSure requests Apple Photo Library read and write access to read authorized photos and videos, generate thumbnails, measure local files, create analysis results, and ask Apple Photos to delete selected items after your final confirmation. You may grant limited access.
Notifications
If you enable scheduled checkup reminders, PhotoSure requests notification permission to deliver local reminders. Denying notifications does not affect manual analysis or cleanup.
Face ID or device authentication
When you use Privacy Space, PhotoSure may invoke iOS local authentication to protect access. Authentication is performed by the operating system. PhotoSure does not receive or store your face data, fingerprint data, or device passcode.
Available device storage
PhotoSure reads available disk space to present storage status around cleanup and Privacy Space imports. This use is declared under Apple's Required Reason API rules.
4. Information processed on your device
To provide features you request, PhotoSure may process the following information on your device:
- Photos, videos, and thumbnails you authorize the app to access;
- PhotoKit local identifiers, media type, capture date, favorite status, dimensions, and resource metadata;
- Local file size, SHA-256 hashes, perceptual hashes, Vision features, sharpness measurements, and quality metrics;
- Duplicate, similar, burst, screenshot, video, blurry, and large-file analysis results;
- Your keep or review-for-removal decisions, cleanup history, reminder settings, and analysis cache.
This information enables requested features, avoids unnecessary reprocessing, restores analysis state, and presents actual results. The current release does not process it for advertising profiles, cross-product analytics, or data sales.
PhotoSure disables network downloads for its PhotoKit resource requests. Media stored only in iCloud and not currently downloaded to the device may be marked unavailable. PhotoSure does not upload or relay that media to its own server.
5. Local storage and Privacy Space
Analysis caches, review decisions, cleanup history, reminder schedules, and Privacy Space records are stored in PhotoSure's local app container.
Privacy Space creates encrypted local copies of media. The current release uses AES-GCM encryption. Its master key is stored in iOS Keychain and configured to be available only when the current device is unlocked. Temporary decrypted previews are removed when the protected session is locked.
Privacy Space is not a cloud backup or long-term backup service. Removing PhotoSure or its app data, losing the device, or losing the device-bound encryption key may make protected copies unrecoverable.
6. Sharing, selling, and tracking
The current release:
- Does not sell or rent personal information;
- Does not share photos, videos, or analysis data with advertisers, data brokers, or third-party analytics providers;
- Does not track you across apps or websites;
- Contains no advertising network or third-party behavioral analytics SDK.
When you use Apple Photos, iCloud, the App Store, or an iOS system feature, Apple may process related information under its own policies. PhotoSure does not control that processing.
7. Deletion and retention
Media is deleted only after you add items to the cleanup set, review the set, and approve the Apple Photos system prompt. Under Apple Photos rules, deleted items normally move to Recently Deleted. Apple Photos controls the retention period and final removal.
Local analysis data remains until it is replaced by a later analysis, its related media leaves the library, you use a relevant removal control, or you uninstall PhotoSure. Uninstalling usually removes caches, records, and Privacy Space copies from the app container. It does not automatically delete originals in Apple Photos.
8. Your controls
- Change Photo Library, notification, and background-refresh permissions in iOS Settings;
- Pause or cancel analysis;
- Change or clear cleanup selections before final confirmation;
- Remove protected copies from Privacy Space;
- Uninstall PhotoSure to remove data stored in its app container.
9. Security measures and limitations
PhotoSure uses controls including the iOS app sandbox, file protection, CryptoKit encryption, a device-bound Keychain key, and system authentication to reduce unauthorized access risk. No storage method is completely secure. Keep iOS updated, use a device passcode, and maintain an independent backup of important media.
10. Children
PhotoSure does not require an account and does not intentionally collect age information or personal information from children. A child should use photo deletion and Privacy Space features only with a parent or guardian's permission and guidance.
11. Changes to this policy
We may update this policy when features, data practices, or legal requirements change. The effective date at the top identifies the current version. If a change materially affects your rights or how information is handled, we will provide notice through release notes, an in-app message, or another appropriate channel.
12. Contact
For questions about this policy, on-device data, or a privacy request, open the PhotoSure product page in the App Store and use the App Support or developer contact information listed there. To protect your privacy, do not include photos, videos, or a device passcode in your initial message.